Last updated: March 2026 Category: Dashboard & Analytics

The Site Dashboard is your command center for understanding how your mobile app is performing. It loads automatically when you log in and gives you an at-a-glance summary of revenue, engagement, and push notification performance across any time period you choose.

At the top of the dashboard, four hero cards highlight the most important numbers for your business.

App Revenue — Total revenue generated through your mobile app during the selected period.

Order Share — The percentage of your total Shopify orders that came from the app. A rising order share means your app is becoming a bigger part of your sales mix.

AOV Advantage — Shows how much higher (or lower) your app's average order value is compared to your web store. Displayed as a percentage difference so you can quickly see the app's impact on basket size.

Conversion Rate — The percentage of app sessions that result in a completed purchase.

Each card includes a trend indicator comparing the current period to the previous one, so you can spot improvements or dips immediately.

[Screenshot: Hero metrics cards showing App Revenue, Order Share, AOV Advantage, and Conversion Rate]

Below the hero cards, an area chart lets you compare your app and web channels side by side. Two views are available:

Revenue chart — Overlapping area lines showing daily app revenue and web revenue across the selected period. Hover over any point to see the exact figures for that day.

Orders chart — The same layout but tracking order count instead of revenue. Use the toggle above the chart to switch between Revenue and Orders.

This comparison helps you understand channel growth trends and identify when your app is gaining momentum relative to your website.

[Screenshot: App vs Web area chart with revenue view selected]

The engagement panel tracks how users interact with your app day to day. Metrics displayed here include:

Total Sessions — The number of times users opened and actively used the app.

Avg Duration — The average length of a single session in minutes and seconds.

Page Views — Total screens viewed across all sessions.

Product Views — How many times users viewed a product detail page.

Add-to-Cart Events — The number of times a product was added to the shopping cart.

Checkout Starts — How many times a user initiated the checkout flow.

Together, these metrics paint a picture of how deeply users engage with your app. A healthy funnel shows strong product views flowing into add-to-cart events and checkout starts.

[Screenshot: Engagement metrics panel]

The push panel summarizes your notification channel's health and effectiveness.

Total Subscribers — The current number of users who have opted in to receive push notifications.

Campaigns Sent — How many campaigns you sent during the selected period.

Delivery Rate — The percentage of notifications that were successfully delivered to devices.

Click-Through Rate — The percentage of delivered notifications that the user tapped on.

Attributed Revenue — Revenue from orders placed within 24 hours of a user tapping a notification.

[Screenshot: Push notification metrics panel]

In the top-right corner of the dashboard you will find a period selector dropdown. Choose from:

Changing the period updates every metric and chart on the page instantly.